Dec 16

Per their annual tradition, Apple will shut down iTunes Connect over the Christmas holiday. This year the dates are December 21-27.

During this time period you cannot and should not

  • Login to iTunes Connect.
  • Update your app descriptions. Make sure you add any special holiday or sales messages ahead of time.
  • Change app prices. Furthermore, do not schedule any price changes to occur during this week as that will remove your app from sale until the 28th.
  • Don’t submit any last minute app changes. If you make a mistake the expedited review option will not be available to you, and you’ll sit on the sidelines during the lucrative holiday sales season.
  • Don’t wait until the last minute to make meta data changes. iTunes Connect is a vary large system spanning many time zones. Don’t rely on it working with perfect timing for you.

What still works

  • The App Store ranking lists are still updated during this period.

How to get your daily sales reports during the shutdown

  1. Log into iadworkbench.apple.com to establish your session.
  2. Then go to reportingitc.apple.com to get your sales data.

Update: This year I saw several app updates published during this time. Not sure if this means that the app review team is working as normal during this time, or if these were just a few apps that were left in the review queue and they wanted to clear it out.

written by Nick \\ tags: